Tektronix Communications, a worldwide provider of Communications
Test and Network Intelligence Solutions, has acquired Arantech, a
provider of Customer Experience Management (CEM) solutions for
wireless communications providers. The terms of the acquisition are
not being disclosed.
Mobile carriers are seeing a rapid increase in the use of smart
phones, which is driving increased use of wireless data services.
In order to identify new revenue opportunities and to more
efficiently resolve service problems, carriers desire a more
complete view of the user experience. Arantech is one of the
leading suppliers of CEM solutions that manage the customer
experience gap – the difference between what traditional network
management systems see and what customers actually experience.
“Addressing the customer experience gap is a critical component of
the Arantech strategy and managing this gap is a top priority for
carriers,” said Rich McBee, President, Tektronix Communications.
“Together, the two companies will offer the most innovative,
scalable customer experience management and monitoring solutions
available today. By managing and optimizing the network from the
customer perspective, carriers will be able to proactively build
enhanced loyalty, strengthen their brand and increase revenue.”
Tektronix Communications has significant presence in the global
wireless market with a worldwide support infrastructure and a
strong financial position to enable continued growth for Arantech.
In addition, Arantech further strengthens Tektronix Communications’
Network Intelligence solution set by broadening the suite of
applications offered to wireless operators around the world.
Arantech will continue to operate as an Arantech branded,
stand-alone line of business within the Tektronix Communications’
Network Intelligence Solutions portfolio. Their solutions will
remain equipment-vendor independent and will continue to work with
any vendors’ installed probes, including those from Tektronix
Communications. In addition, Arantech will retain its own dedicated
sales and services organization, R&D, marketing and product
development.